Rethinking the role of Corporate Social Responsibility in Poverty Reduction Corporate social responsibility (known as CSR) has been used for many years in international development as a poverty reduction strategy. It may be used either in the form of direct funding to non-profits, community service organisations, even employee community projects, and by providing in-kind donations of products and services to non-profits and underserved populations. Is corporate social responsibility (CSR) the best strategy to use